Spokesperson:
Arya Gumilar, General Manager of BAYK.

There is so much viral content circulating on social media, but is it effective enough in spreading the message? Arya Gumi explains how to understand the content, from realizing creative strategies through out-of-the-box ideas and understanding the effectiveness of quality viral content, to understanding the success of viral content. In addition, Arya also shared about content collaboration with KOL/Influencers, motivational content, and how to measure virality’s impact, within is positive or negative in public.